Will Iphone 7 And 7 Plus Shine In India? Expect Better Results
Even though iPhone has been the undisputed king in the smartphone industry for quite some time based on the sales, it is yet to rock the second biggest smartphone maker in the world-India. So, what could be the reason for its failure in such a populous country?
There could be two biggest reasons for the less popularity of iPhone in India-high price and advanced technology. I have met quite a number of people in India, who love to flaunt an equally priced Samsung device but refuse to switch to the iOS ecosystem; asserting it’s a bit complex to use.
Will iPhone 7 and 7 Plus Shine in India? Poised for Better Sales
“A research vice president at Gartner, Mark Hung, told CNBC’s “Street Signs” that currently, India represents less than 1 percent of Apple’s overall smartphone revenue, and Gartner data indicated the smartphone maker’s share in the country was less than 5 percent.”
“The biggest challenge for Apple today is that the tariffs that India imposes on imported phones greatly increase the pricing of iPhones in India,” Hung said, adding that in the first half of 2016, the company shipped slightly over a million iPhones in India.” – iPhone 7 and 7 Plus can do a better job in the country.